Deploy Louie across your
automotive clients.
Channel program for IT partners, MSPs, systems integrators, and enterprise resellers. Resell. Co-sell. Deploy. Manage at scale. Presidio-deployable from day one.
In June 2024, a ransomware attack on CDK Global took down the DMS for ~15,000 US franchise dealers simultaneously — for 15+ days. Dealerships lost the ability to write deals, fund contracts, and access customer records. The outage cost the industry an estimated $1B+. Every dealer group with an IT partner relationship now has the same question: "What happens to our operations if our DMS vendor goes down again?" LouieAuto's architecture answers that question directly — local SQLite, no single-vendor dependency, zero shared cloud database. Your security practice can sell this. Full security posture →
Why Presidio-style partners
deploy Louie
The product is already built. The data is 18 months deep. Your role is distribution, implementation, and managed services — where your margin lives.
Three ways to partner
Deal registration is open. Margins scale with commitment. Register your first opportunity below ↓ or email us directly.
| Program term | Referral | Reseller | Managed Services |
|---|---|---|---|
| Margin / commission | 10% ARR, year 1 | 20–30% recurring | 30%+ white-label margin |
| Deal registration | ✓ | ✓ Priority protection | ✓ Priority protection |
| Co-sell motion | On request | ✓ SE support | ✓ Dedicated SE + CSM |
| Sales enablement | Self-serve portal | Sales + SE training | Full enablement + certification |
| Multi-tenant admin | — | ✓ | ✓ + White-label branding |
| Professional services attach | — | Partner-delivered | Partner-delivered + LouieAuto backstop |
| Minimum commitment | None | 1 active deployment | 3 active deployments |
| Contact | partners@louieauto.com | ||
Volume pricing for groups of 5+ deployments available. Enterprise 12-month minimums apply to Group and Enterprise tiers. Partner agreements include standard deal registration protection and non-solicitation terms.
Where Louie sits in the stack
Designed so your SE can explain it in five minutes and build an SOW in an afternoon. No migration. No single point of failure.
The decision layer your DMS was never built to be
Louie sits above the existing DMS and CRM as a read-plus-augment intelligence layer. Dealer keeps their stack. Louie reads it, processes it locally, and returns operator-grade decisions.
30 days to first value
Three predictable phases. Documented milestones. Scope your services engagement before the first sales call.
Onboard
Server provisioned. Louie installed. SSL live. PM2 running. Core configuration locked.
- Cloud VPS or on-prem server setup
- Domain, nginx, SSL configuration
- Environment variables and API keys
- Admin account creation and access control
- Demo data loaded and tested
Configure
DMS/CRM data connected. Lender matrix built. Dealer-specific modules activated.
- CSV import or API integration with DMS
- Lender routing matrix configured for dealer's book
- Module selection (24 live + DMS-unlock modules)
- User roles: GM, F&I, BDC, Sales
- AI provider routing (cloud or local Ollama)
Activate
Live data running. Staff trained. First value metrics confirmed before go-live sign-off.
- Live data substituted for demo data
- GM and F&I staff walkthrough (half-day)
- First Morning Briefing reviewed with GM
- First lender routing audit reviewed
- Go-live sign-off and handoff to managed services (if applicable)
Professional services SOW template available on request. Typical implementation engagement: 12–20 hours partner labor. Ongoing managed services scope varies by number of rooftops and activation level.
Manage your entire client book
from one console
White-Label Engine & Multi-Rooftop Rollup
For managed services partners running Louie across multiple dealer clients: the White-Label Engine lets you brand and deploy Louie under your own identity. The Multi-Rooftop Admin gives you centralized configuration, user management, and performance dashboards across all client rooftops from a single console.
The CFO & IT version of the business case
The $343K/rooftop/yr operator ROI is real. Here's how it translates to IT and CFO language: stack consolidation, compliance risk mitigation, and vendor cost avoidance.
| Value driver | Metric | Framing for CFO / IT |
|---|---|---|
| CDK stack replacement | $750K/yr avoided | CDK Enterprise + Service Edge + Data Suite typical bundle. Louie replaces 71 modules. Buyer can choose full replacement or overlay — either generates cost avoidance at scale. |
| IT consolidation | One login, 71 modules | Current state at most groups: 8–12 point tools with separate logins, separate support contracts, separate renewal calendars. Louie consolidates to one vendor, one contract, one integration surface. |
| Compliance automation | FTC Safeguards · FCRA · OFAC · TCPA | Automated compliance checklist, Red Flag ID program, OFAC screening, TCPA opt-in — running on every deal, every time. Reduces liability exposure and audit prep labor for IT and legal. |
| F&I funding rate | 61% → 84% same-day | 23pp improvement in same-day funding means less floor plan interest accrual, less receivables aging, less cash trapped in funded-not-paid deals. CFO-grade working capital impact. |
| Fraud and lender risk | Bankruptcy Data Center integration · CFPB live data | Fresh Start / BK pipeline screens customers against Bankruptcy Data Center filings. Live CFPB complaint data flags lender risk before deal submission. Reduces charge-back exposure and lender relationship deterioration. |
| Data sovereignty | Local inference available | CDK and Reynolds route dealer data through their infrastructure. Louie's Local Brain option (Ollama) processes AI inference on-prem — dealer data never leaves your environment. Eliminates a vendor data processing risk. |
What your security practice needs to see
The full security pack — SOC 2 readiness roadmap, STRIDE threat model, FTC Safeguards control matrix — is at /security and in the diligence data room under NDA. Summary below.
Real SLAs. Not "ask Louie."
Group and Enterprise tier accounts get a dedicated support channel, not just the AI. Presidio partners get joint support access for their managed clients.
Schedule a partner intro
Presidio's channel ops runs on scheduled calls. Pick a time and we'll walk through partner economics, deployment scope, and your first opportunity — no pitch deck required.
Book a partner intro callOr email directly: partners@louieauto.com — response within one business day.
Register an opportunity
Submit your first opportunity and we'll protect it with deal registration. No exclusivity required. Response within one business day.
Start a partner conversation
Deal registration is open. No exclusivity required to register your first opportunity. We'll have a response to partners@louieauto.com within one business day.
Technology integrations (CDK, Reynolds, VinSolutions, DriveCentric, vAuto and more) are documented at /integrations.