✦Something Big Is Coming✦

The dealership platform that you own — not the other way around.

One system. Every department. One price, paid once. Launching Q4 2026. Demo with mock data rolling out soon — get on the list and be first in.

So easy a car guy can set it up.

Other platforms tell you what you've done. Louie tells you what to do — agentic AI that runs your floor, desk, and follow-up autonomously, 24/7.

$24,995once, per rooftop · up to 100 users included · no subscription, ever · $0 down
1,688
Tools Live Across the Platform
Verified directly from the live platform codebase
First 30 days free when we launch. $0 down, then $24,995 once — no subscription, ever.
Demo Coming Soon

See LouieAuto in Action

The live demo is rolling out with a full month of realistic dealership mock data. Walk through every dashboard, test the AI commands, and see how ownership changes everything.

Notify Me When Demo Launches
Available Right Now
Drop your number — Louie calls in under 60 seconds. Real AI, real conversation, today.
The Real Cost Of Your Current Stack

Right now, you're paying a different vendor for every piece of this.

Your Current Stack
×Your DMS subscription
×MarketCheck (or similar pricing/data APIs)
×Bureau access (credit bureaus, background checks)
×Book services (Black Book, Manheim, etc.)
×F&I software & compliance
×CRM / lead management
×BDC platform / texting
×Reporting tools & business intelligence
×Payroll & HR system
×Server infrastructure
×Marketing tools
×Other integrations & vendors
With LouieAuto
✓Your DMS subscription (you keep it)
✓Server infrastructure to run LouieAuto (minimal)
✓LouieAuto: $24,995 once, no subscription, ever

Everything else is gone. One system. No more vendor juggling. No more surprises.

Honest math: "no subscription" means no LouieAuto subscription. A few small third-party pass-throughs still apply if you turn them on — your own server (~$5–6/mo VPS), the AI engine (~$15–30/mo), texting/calling via Twilio (~$1.15/number + usage), and optional add-ons like MarketCheck pricing data (~$99/mo) or book-value services (Black Book/KBB, priced by the provider). You pay each provider directly.

Financing built by a car guy, for car guys

$0 down. 12 months, same as cash.

You already know how to get a deal done for a buyer the bank won't touch — you don't lean on a credit score, you control the collateral. A GPS unit. A starter interrupt. That's what lets you say yes when someone else says no.

LouieAuto works the exact same way. The license has a real key — miss the plan and it locks, pay it off and it's yours outright, no re-up, ever. Because we control the key the same way you control the car, we can offer the same terms you'd offer your own customer: nothing down, 12 months same as cash.

Do the math: $24,995 ÷ 12 months = $2,083/month, $0 interest, $0 down. Miss a payment and the key locks until you catch up — pay all 12 and it's yours outright, forever, no re-up.

$0
Down payment — first 30 days are free when we launch
$2,083
Per month for 12 months — $24,995 ÷ 12, no interest
12 mo
Same as cash — pay it off in full, no interest
100%
Yours once paid off — no subscription, no re-up, ever
Why this exists

The dealership platform that you own — not the other way around.

30 years on the dealership floor.

Watching us pay monthly to let someone else extract and manipulate our own data.

That's crazy.

It's YOUR data. Why pay for it?

I built LouieAuto as my legacy — a gift to an industry that's taken care of my family.

So the next generation of car people can make more money, save more time, and build their own legacies.

Car people are family.

This is my gift to you.

Own your data. Break free of the subscription hell.

LouieAuto key logo mark

It's your data. We just give you back the key to unlock it.

Built for car guys, by a 30-year car guy.He got tired of someone else owning his dealership's data — so he took control of it and built the platform he always wished he had.
Why ownership isn't optional

Last year, 15,000 dealerships found out the hard way what happens when someone else owns your data.

In June 2024, ransomware knocked a legacy DMS provider offline for nearly three weeks — software running most U.S. franchise dealerships. Dealers went back to pen and paper. Two months later, that same vendor paid $100 million to settle a lock-in lawsuit.

That's what happens when your operation depends on a vendor's server and contract terms. LouieAuto runs on your own machine — if we vanished tomorrow, your dealership keeps running without us.

~15,000
Dealerships knocked offline by the June 2024 DMS ransomware attack
$1.02B+
Estimated dealer losses industry-wide during the nearly 3-week outage
$100M
Vendor settlement over dealer lock-in contract practices, Aug 2024
Sources: major DMS provider ransomware incident, June 2024 · DMS vendor antitrust settlement, Aug 2024 · Anderson Economic Group dealer-loss estimate
The wave every dealer is about to feel

Bad credit isn't a niche anymore. It's the market.

Subprime auto delinquencies just hit a 32-year record. Consumer bankruptcy filings are up double digits year over year, with Chapter 7 growing fastest — meaning more buyers than ever are walking onto your lot mid-recovery, not pre-approved. Dealers who can actually work that credit profile — not just decline it — are the ones who win these deals.

LouieAuto's BHPH suite and Fresh Start Auto Program are built for exactly this. Fresh Start sources real Chapter 7 and Chapter 13 bankruptcy filings straight from PACER, tracks each filer's discharge/eligible date, and routes them to your desk the moment they're vehicle-match ready — backed by real attorney referral relationships, not a cold list. It's one more system most dealers pay a separate vendor for; in LouieAuto it's already wired into the same CRM, lender routing, and collections your whole store runs on.

6.9%
Subprime auto 60+ day delinquency rate, Jan 2026 — a 32-year record (Fitch Ratings)
+12%
Consumer bankruptcy filings, 2025 vs. 2024 — 533,949 total filings
+15%
Chapter 7 filings growth, 2025 — the fastest-growing filing type
Sources: Fitch Ratings subprime auto delinquency data, Jan 2026 · U.S. Courts consumer bankruptcy filings report, CY2025
Day one

What changes when you flip the switch.

✓
Your software bill drops to one line — no more juggling separate invoices from every vendor
✓
Every department shares one system — CRM, F&I, BDC, lender routing, marketing, reporting
✓
Your numbers update in real time — not a month-end report from someone else's server
✓
Your data lives on your machine — not a vendor's cloud you have to ask permission to access
✓
One price, paid once — no subscription creep, no per-seat fees, no surprise renewal
✓
Your DMS stays your DMS — everything wrapped around it becomes one system you own
Real product. Real screens.

Not a mockup — this is the actual platform.

Live
AI command center
AI Command CenterLouie's prioritized moves for today, ranked by real dollar impact
Live
BDC dashboard
BDC Command CenterAI-ranked lead priority queue, one-click text & appointment set
Live
UC Manager dashboard
Used Car DeskAged inventory, wholesale-vs-hold calls, repricing in one view
Live
Owner dashboard
Owner / Group ViewStore-by-store health scoring across every rooftop
Live
GM dashboard
GM DashboardGross, aged units, and floor activity at a glance
Basically a dealership in a box

Every seat, covered.

✓
Receptionist — AI-answered calls, routed and logged automatically
✓
Auto Dialer — power-dial your lead list, no separate dialer platform
✓
Marketing Manager — campaigns, copy, and ad performance in one desk
✓
New Car Manager — allocation, incentives, and stocking in one view
✓
Used Car Manager — aged inventory, repricing, wholesale-vs-hold calls
✓
Owner — store-by-store health scoring across every rooftop

And more — see the rest of every role when the demo rolls out.

The Network Effect

Every dealer makes Louie smarter.
For every other dealer.

Our thesis is simple: a collective pool of knowledge that every dealer in it prospers from. Louie anonymously pools outcomes across every rooftop in the network — lender approval rates, fraud signals, market benchmarks. The intelligence legacy DMS vendors charge $100K/year for, owned by the dealers who created it. Your customer data never leaves your server — only anonymous outcomes pool.

847 (simulation)
Dealer profiles modeled in our closed-loop network simulation — goes live for real as dealers join
42
Lenders tracked with real approval rates, not industry averages
Fraud Watch
Shared fraud database — one dealer's catch protects every dealer
Private
Anonymous outcomes only. Your data stays on your server.

The Louie Dealer Network is opt-in by design — join the collective pool to prosper from it, or opt out anytime and run LouieAuto fully standalone. Your call, always.

One system. Everything else goes.

Everything LouieAuto replaces.

✓
Your CRM / lead management tool
✓
Your text & email marketing platform
✓
Your F&I menu and desking software
✓
Your lender routing / compliance system
✓
Your vehicle pricing & appraisal tool
✓
Your BDC calling/texting platform
✓
Your inventory syndication feeds
✓
Your reporting spreadsheets & dashboards
✓
Your payroll and HR system
✓
Your sales coaching/training platform
✓
Your service & parts scheduling tools
✓
Your multi-store reporting rollups
✓
Your buy-here-pay-here loan servicing system
✓
Your accounting / general ledger system
✓
Your credit application & fraud-screening tools
✓
Your warranty claims & title tracking system
✓
Your dealer website / landing-page builder

Your DMS stays your DMS. Everything wrapped around it — the tools you're paying for piece by piece — becomes one system you own outright.