CDK costs $750K.
Louie starts at $597.
No DMS swap required. No multi-year contract. No feature taxes. The intelligence layer you've been assembling from five different vendors — built into one platform, at a price that works for an independent store. Month-to-month. Cancel any time.
See the platform live →The stack you're already paying for,
built into one thing.
Independent dealers cobble together 4–6 tools to do what Louie does in one login: a skip-trace service, a lead scoring tool, a manual lender matrix, a BHPH portfolio tracker, a static auction run sheet, and a spreadsheet for aged inventory. Louie replaces all of it.
| What you're buying today | Typical cost / mo | Louie equivalent |
|---|---|---|
| Bankruptcy lead list (Bankruptcy Data Center data) | $200–$400 | ✓ Bankruptcy Data Center — Fresh Start Pipeline — included |
| Lender routing / credit tool | $100–$300 | ✓ 42-lender subprime matrix — included |
| Auction run list (static PDF) | $0 / your time | ✓ AI Auction Advisor — BID/WATCH/PASS — included |
| Trade appraisal tool | $100–$200 | ✓ AI Vision Trade Appraisal — included |
| Aged inventory alerts | $50–$150 | ✓ Aged Inventory Sweep — included |
| Ad / creative generator | $100–$250 | ✓ AI Ad Generator — included |
| Total | $550–$1,300/mo | Louie Lot Starter: $597/mo |
The Bankruptcy Data Center pipeline — nobody else has this.
Find bankruptcy-discharged customers before your competition does.
Louie pulls live Bankruptcy Data Center data — federal bankruptcy court records — and surfaces recently discharged customers in your market. Chapter 7 discharge means clean credit slate. These customers need a car, can't get financing anywhere yet, and will pay your price. This is the single most underutilized pipeline in subprime retail.
The pipeline auto-refreshes, flags cases by ZIP code and discharge date, and feeds directly into the BDC outreach queue. No manual Bankruptcy Data Center searches. No spreadsheet. Just a list of warm leads your competitors aren't calling.
The modules that move an independent store.
Sub-600 Lender Routing
42-lender matrix built for subprime. GLS, Westlake, CAC, GoFi, Flagship, CPS, DT Acceptance — every tier. Enter FICO, down, vehicle, known issues. Louie routes primary, backup, and avoid — with reasoning based on what funded, not what the book says.
AI Auction Advisor
Upload your run list. Louie grades every unit BID/WATCH/PASS with a max bid number, market value estimate, and recon flag. Accounts for what your lot needs, what's been sitting, and what's selling in your market. Not a KBB lookup — a sourcing decision.
AI Vision Trade Appraisal
Photo the trade on your phone. Louie identifies damage by panel, estimates recon cost line by line, and gives you a max-buy number with a negotiating floor. Works on any smartphone. No special equipment. Accurate enough for the street and the auction lane.
Bankruptcy Data Center — Fresh Start Pipeline
Live federal bankruptcy discharge data filtered to your market. Chapter 7 and 13. Feeds BDC queue automatically. The discharged customer needs a car, can't get prime financing, and represents the highest-intent subprime buyer in your ZIP code. These are warm leads — not scraped lists.
Stip Checker — Subprime Edition
Pre-call stip prediction for subprime lenders. Knows which lenders require ITIN borrower alternative docs, which ones want 12 months of bank statements vs. 3, which ones will approve a recent repo with a $1,500 down. Cuts funding fall-through on subprime deals by ~80% in live deployment.
CFPB Lender Complaint Monitor
Live CFPB complaint data on every lender you work with. Know if Westlake is getting hammered on payment disputes this quarter before you route your customers there. Route away from lenders with spiking complaint rates. Louie surfaces this in the morning briefing — nobody else does this.
Works without a DMS.
Most dealer tools require a DMS feed to function. Louie works standalone — you can start on day one without connecting your DMS. Additional modules activate when you do connect, but the core subprime routing, Bankruptcy Data Center pipeline, auction advisor, and trade appraisal work from day one.
- ✓ Bankruptcy Data Center — Fresh Start Pipeline
- ✓ 42-lender routing matrix
- ✓ Stip Checker
- ✓ AI Vision Trade Appraisal
- ✓ AI Auction Advisor
- ✓ CFPB lender monitor
- ✓ Morning Briefing (seeded data)
- ◆ Live inventory analysis
- ◆ Real-time aged inventory alerts
- ◆ Contract funding pipeline
- ◆ Equity mining (your customers)
- ◆ Full goal tracking vs. actuals
- ◆ Salesperson performance coach
Supported DMS: CDK, Reynolds, Tekion, Dealertrack, ProMax, VinSolutions, DriveCentric. See all integrations →
Pricing built for an independent budget.
✓ Bankruptcy Data Center pipeline, subprime routing, auction advisor
✓ No DMS required to start
✓ Month-to-month — cancel any time
✓ No setup fee
✓ Your data stays on your server
✓ Not CDK. Not a $750K contract.
Need Pro Dealer ($1,197/mo) for more users and advanced reporting. Compare all tiers →
Numbers from live independent dealer deployment. Single-operator study. Full methodology at /proof. Detailed write-up at /case-study.