18-Month Case Study

From Skepticism to $343K annual impact per rooftop

Operator-controlled study on a 5-rooftop franchise dealer group. Full methodology. Verifiable metrics. Real floor impact.

Executive Summary

What We Measured

A 5-rooftop franchise dealer group deployed LouieAuto in March 2025. This case study documents 18 months of pre-deployment baseline (Feb 2024–Jan 2025) against 12 months of post-deployment production (Mar 2025–Feb 2026).

Primary Metric
+$312
Per unit PVR lift
~$343K gross per rooftop annually
Inventory Impact
22% → 11%
Aged >60 days
~$340K floor-plan savings per rooftop/year
Lender Approval
68% → 83%
First-look approvals
~14 more approvals per rooftop monthly
Stip Turnaround
47 → 9 min
Lender response time
61% → 84% same-day funding
Methodology

How We Tested It

Pre-deployment baseline: Feb 2024 – Jan 2025 (12 months) | Post-deployment: Mar 2025 – Feb 2026 (12 months)

All data sourced from DMS P&L rolls, LouieAuto event logs, and lender outcome feeds. Attribution model: 50% (conservative) to 80% (aggressive) of measured lift credited to the platform.

Financial Impact

Metric Per Rooftop / Year 5-Rooftop Group
PVR Lift (50% attribution) $171,600 $858,000
PVR Lift (80% attribution) $275,000 $1,375,000
Aged Inventory Savings $340,000 $1,700,000
Annual LouieAuto Cost $7,164 (at $597/mo) $35,820
Net Benefit (conservative) $476,180 $2,522,180

Payback period: Less than 1 month. The platform pays for itself in the first 3–4 deals closed.

Next Steps

Get Your Own Baseline

  1. Calculate your current PVR. Pull 12 months of DMS data and average unit gross = (total F&I gross + front gross) / units sold.
  2. Count your aged units. How many units >60 days? What % of inventory?
  3. Track lender approval rate. Of first lender submissions, what % approve on first look?
  4. Take a 24-hour free demo. See how LouieAuto surfaces insights in your data. Start here →